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Webinars

All CBA Webinars are for members only. You must login or register to access the webinars below. Use the “Register” or “Login” button at the top of this page.

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“Sell More Radio with Creative That Drives Results”

Special Guest: Yaman Coskun – Yamanair Creative You’ll laugh, you’ll cry, you’ll be surprised, and you’ll be inspired. But most importantly, you’ll walk away with a rejuvenated passion to help your clients take advantage of Radio’s power. Ultimately, you will... Read More.

“The Online Public File Refresher”

In 2018 the FCC required the last of all full power broadcast stations to move their local public inspection files on-line in a digital format hosted on the FCC’s website and accessible to anyone with an internet connection and a computer.... Read More.

“Selling Audience, Not Platform” Webinar

Special Guest: Michelle Savoy, Univision 360 ̊ Marketing means shifting from selling platforms to selling audiences. On this webinar you will see examples of 360 ̊ executions that use social and hashtags as currency as well as offline and online... Read More.

“The FCC and Your EEO Obligations” Webinar

License renewals are due in just 2 years and your Public File, including your EEO files, are now online. Refresh your FCC EEO knowledge with this webinar covering the obligations, documentation and filing requirements for broadcast stations.  The attorneys at Fletcher, Heald & Hildreth... Read More.

“Secrets to Fearless Negotiation” Webinar

Failsafe ways to be unflappable at the negotiating table, reduce your stress, and negotiate the deal you want with confidence. Plus, insights on negotiating tricks your clients use and how to counter... Read More.

“Sell Relationships, Not Rates”

All sales successes begin with the ability build affinity with people. Everything else builds from there. Discover the skills necessary to connect with clients quickly and build powerful partnerships that last.

“What Keeps Car Dealers Awake At Night” Webinar

Wouldn’t it be great to know what your local car dealer is really thinking? What keeps them up at night, what they are hoping to accomplish and what’s stopping them? We found a dealer willing to spill it all on the condition of anonymity. Learn... Read More.
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The CBA is managed by a thirteen-member Board of Directors and a President/CEO. The board consists of twelve active broadcasters and an associate member representative. Board Members are elected for three year terms by the broadcast members. A Chair, Vice-Chair and Secretary Treasurer make up the officers of the board and are elected from the sitting board. The mission of the CBA is to continuously build a stronger broadcast industry.

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